Please join us in welcoming our new brand PR intern, Shylene Radinsky! Shylene is working for The Avenue West this summer out of our Los Angeles office. She is currently a student at Boston University, studying communications. A Los Angeles native, Shylene is a talented writer, quick and thorough researcher, and has been a huge help this summer with client accounts. We're so excited she is spending the summer with us - welcome, Shylene!
Hometown: Thousand Oaks, California
Why Marbaloo/Avenue West? I wanted to be able to do PR for different kinds of companies, and The Avenue West represents clients from all backgrounds, so it was the best choice!
What is your thing and why? I’d say my thing is definitely social media. I love using it as a way to connect across multiple platforms with different companies and influencers. Plus I think it’s such an essential tool to the way marketing/public relations agencies promote their clients now.
Why do you do what you do? It allows me to be more social than in a conventional job. I’ve also always been on the more creative side, so being able to put that to use in my career in amazing!
What inspires you? Not knowing what comes next. My actions today affect my actions tomorrow, and so forth, so I like to spend every day doing something different.
How do you like to spend your free time? I love hosting friends, so I love setting up dinners or get-togethers, and cooking and baking a ton. I also love to dance and go out, watch movies, and go for runs with my dog.
What do you wish people knew about you? I'm a super outgoing person but can be reserved when I first meet people, so there's a lot of assumptions about me. I feel like there’s a lot of layers to my personality and so many different things I’m into that people are really surprised to hear. I'm very spontaneous and down for anything!
What’s your favorite saying? Everything happens for a reason.
What do you do to recharge your creativity? I like to try and clear my mind - going to the beach, going for a long drive, or diving into new music helps me get into a more open headspace.
What song can’t you stop playing right now? Alone Together by Dan + Shay, Deluca by Ruby Empress, Ghost Town by Kanye, New Light by John Mayer, Better Not by Louis the Child…too many to narrow down!