Please join us in welcoming our new Interactive Assistant, Kylie Manderson!
Hometown: Ballston Spa, New York
Why Marbaloo? Music and marketing are two of my passions so when I found a company that had the perfect balance between both, I knew that it was my kind of place! I’ve always wanted to be a part of a team that creates new, unique ways for artists to connect with their fans, and that’s exactly what Marbaloo is known for. The groundbreaking work that is produced mixed with an incredibly passionate and supportive company culture, had me hooked - it even inspired my move to Nashville!
What is your thing (Publicity, social media, marketing, design, photography, etc) and why? I would say that marketing strategy is my thing. I love the whole creative process and bouncing ideas off of a team until you get that “ah-ha” moment - it energizes me! It’s such a great feeling realizing you came up with a unique, never been done before idea for a client. Whether it’s creating an engaging social media campaign or a deciding on a video content idea, I love every aspect of strategic planning and watching that idea come to life.
Why do you do what you do?: I’ve loved the music and entertainment industry since my parents took me to see a Britney Spears show when I was 5 years old. Since then, music has always been my passion, so having an opportunity to make a career out of it couldn’t be more fitting. Having the chance to help both well-known and new artists grow their career is something that I’m really excited about. I love being challenged and figuring out what works, and what doesn’t work for certain people, which is why the music industry is the perfect fit because there is always some type of obstacle.
What inspires you?: Creative people inspire me. I find the “next big thing” to be so fascinating so when someone comes out with an idea I think to myself “wow, why didn’t I think of that?” It makes me want to be a part of it. Others' creativity is such a motivator to continue to push my imagination beyond its limits and always think outside the box.
How do you like to spend your free time? Of course, finding new music and going to concerts. Aside from that, I love writing, spending time with my family, exploring the city, going to sporting events, finding fun happy hour spots, and obsessing over the Bachelor franchise and Harry Styles.
What do you wish people knew about you?: I have a very sarcastic, witty personality but it’s always out of love :)
What’s your favorite saying?: What’s meant to be will be.
What do you do to recharge your creativity?: I usually listen to music and read articles. I’m always curious about the latest trends - whether it’s on social media, in fashion, or the new slang the kids are using - so I find that getting informed tends to spark ideas for me.
What song can't you stop playing right now? Sincerity Is Scary by The 1975, Empty Space by James Arthur and The Middle by Zedd/Maren Morris
Listen to Kylie’s Playlist on our Spotify Channel: http://bit.ly/KUWKyliePlaylist